

Where Marketing
Excellence Takes
Center Stage.
Jakarta
Presented by
36th
27 June 2024
Here's What Happened At The Event
Join us in Jakarta, Indonesia on June 27, 2024, for a spectacular marketing expo featuring the world's finest professionals who have shaped the industry.
Venue: Sunlake Waterfront Resort & Convention, JL. Danau Permai Raya Blok C1 Sunter 14350 Jakarta, Indonesia
2024, Jakarta
Jun 27
Welcome to Intrigue MAdVerse
Welcome to the forefront of innovation in the marketing landscape! The Intrigue MAdVerse Summit, Jakarta 2024, represents more than a mere event; it signifies a transformative revolution. Conceived by Salesgasm, a leader in global conferences, our mission is to redefine the contours of digital marketing and martech.
At Intrigue MAdVerse, we believe in more than just conferences – we're curators of experiences that transcend the ordinary. Our summit is where industry titans, forward-thinkers, and trailblazers converge to explore the limitless possibilities of MAdTech. Powered by Salesgasm's unwavering commitment to excellence, our events are a synergy of knowledge, networking, and inspiration.
Join us in Jakarta, Indonesia, where innovation takes center stage, and let's embark on a journey to unravel the mysteries of the marketing universe together. The future is now, and it's MAdVerse!

Connect with 200+ Business Owners, Senior Marketers and Advertisers.
200+ Attendees

Exclusive one-on-one sessions, a rare chance to engage directly with industry leaders.
One-on-One Power Meetings
These personalized conversations are your gateway to invaluable insights, relationship building, and potential collaborations that could reshape the marketing landscape.

Led by digital marketing and advertising maestros, these immersive sessions equip you with practical skills vital to navigating the ever-evolving marketing landscape.
Intriguing
Keynotes

Struggling with marketing challenges in your company? Worry not. Our sponsors and exhibitors possess the perfect remedies for your marketing dilemmas. They eagerly await your presence at the summit.
Depart With Actionable Solutions

Join us for an enchanting Gala Night! Revel in an evening of networking, entertainment, and a tribute to the marvels of marketing success.
Gala Evening Extravaganza
51%
Business Owners
25%
Marketing
Heads
23%
Senior Marketing
Managers
Sponsors & Partners
Featured Topics at the Event
Search Engine Optimization

Marketing Personalization

Content
Marketing

Marketing Automation

Artificial
Intelligence

Data
Science

UI/UX
Design

Branding

Event
Speakers
Agenda
Registration and Morning Networking
Grab your badges, charge up your business cards, and prepare for a morning of networking antics. Our registration is as smooth as your favourite morning coffee, and networking opportunities are practically falling from the sky (or maybe just from the refreshment table).
8:30 AM - 9:25 AM
Registration and Morning Networking
Get
Tickets
Speaker: Alexander Zulkarnain - SVP Marketing at Taman Safari Indonesia
Next-Gen Marketing Strategies: Leveraging AI and Data for Smarter Campaigns
Discover how AI and data analytics can revolutionise marketing. Learn to gain deeper customer insights, personalise campaigns, and improve targeting accuracy for smarter, more effective marketing strategies.
9:30 AM to 9:50 AM
Keynote Session 1


Elevate your skills, share insights, and be part of a thriving global community.
Speaker: Thomas Dragono - Director at DE-CIX Indonesia
Enhancing Connectivity in Indonesia: Strategic Marketing for Digital Infrastructure Growth
With over 78% of Indonesians online, enhancing connectivity and developing digital infrastructure is crucial. Strategic marketing is key to meeting these demands effectively.
10:45 AM to 11:05 AM
Keynote Session 4

Attendee Demographics
Networking Break and Group Photo
Take a moment to recharge, connect with fellow attendees, and join us for a dynamic group photo before we dive back into the next session!
11:10 AM to 11:30 AM
Energise & Recharge Intermission
MAdVerse Unplugged: Energising Conversations in the Open Amphitheatre
Step into the MAdVerse amphitheatre, where discussions sizzle, ideas spark, and a dash of madness makes every conversation unforgettable. It's a conversation that could change the game.
Speakers:
Andrew McArthur-Edwards Group CEO at Now Comms Asia
Aditya Shah - Managing Director at SIS Group of Schools
Yuri Ardhi Wicaksono - Head of Marketing at Insan Cendekia Madani (ICM)
Moderator: Aziza Noor Rahma - Head Of Marketing at Nuri
Unleashing Creativity: The Power of Visual Storytelling in Marketing
Join us on a journey into the realm of visual storytelling, where the power of images and videos transforms marketing into an immersive experience. Discover how to create captivating visuals that not only grab attention but also convey your brand's message with clarity and emotion, leaving a lasting impact on your audience.
11:35 AM - 12:15 PM
Panel Discussion + Audience Discussion






12:20 PM - 12:45 PM
Exhibition Tour
Exhibition Tour
Lunch & Networking
It’s an opportunity to recharge your creative energies, engage in networking, conversations, and potentially cultivate your next groundbreaking idea while enjoying a plate of cuisine infused with creative inspiration.
12:45 PM - 1:55 PM
Lunch Break
Speakers:
Citra Rigiannisa - Head Of Marketing Communications at Time International
Ayu Razumova - Chief Marketing Officer at Briix Financial Technology
Yatun Santika - Director of Sales Marketing at Liberta Hotel International
Astri (Acit) Abyanti - Head of Marketing Indonesia at Xendit
Moderator: Syela Febyana Runtuwene - Marketing & Membership Manager of Suvarna Jakarta Golf Club
Crafting Success: The Art of Tailored Campaigns
Dive into the world of personalised performance magic, where crafting campaigns tailored specifically to your audience's needs is the key to marketing success. Learn how to captivate your audience with tailored messages that resonate on a personal level, driving engagement and conversions like never before.
2:00 PM - 2:45 PM
Panel Discussion






Speaker:
Glenn Karela, CPM (Asia) - Founder of Marketing Enthusiast Community
Moderator:
Knez Mardin - Head of Global Marketing, DCConnect Global Ltd
Building Brand Loyalty in a Digital World
Explore strategies for fostering brand loyalty in the age of digital marketing. Discuss the role of customer engagement, consistent messaging, and personalised experiences.
2:50 PM - 3:30 PM
Fireside Chat + Audience Discussion


3:35 PM – 3:55 PM
Networking Tea Break
Networking Tea Break
World's Leading Brands Have Registered for our Past Events:
Speakers:
Elizabeth Sagala - Head of Brand Marketing at Rata.id
Tika Sylvia - Chief Marketing Officer at KOLTIVA
Tangguh Mafaza - Creative Lead | Product Marketing at FreakOut dewina Indonesia
Moderator:
Kelvin Hong - Director Of Brand Marketing at A&W International
Connecting with Heart: The Role of Emotional Intelligence in Modern Marketing
Delve into the heart of marketing and uncover the transformative power of emotional intelligence in building authentic connections with your audience. Explore how technology can be harnessed to understand and empathise with your customers on a deeper level, fostering loyalty and trust that stands the test of time.
4:00 PM – 5:00 PM
Panel Discussion + Audience Discussion






5 PM
It's a wrap! Unwind, relax, and soak in the day's insights. It is not just an end but a beginning to new connections, ideas, and perhaps the next big marketing adventure. Stick around; the networking isn't over yet!
Closing Remarks - Unwind, and Network

Venue
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Sunlake Waterfront Resort & Convention
JL. Danau Permai Raya Blok C1 Sunter 14350 Jakarta, Indonesia
We are delighted to host the upcoming Intrigue MAdVerse Summit in Jakarta at the beautiful Sunlake Hotel. This venue is perfect for our intimate and interactive event, offering elegant conference rooms, state-of-the-art amenities, and exceptional service. The serene lakeside location provides a tranquil backdrop, ideal for networking and deep discussions. Join us for a memorable experience at this premier venue.
Welcome & Introduction
We are ready to welcome you with a dose of excitement and a dash of humour. Get ready to dive into a day filled with insights, laughter, and maybe a surprise or two.
9:25 AM to 9:30 AM
Welcome & Introduction
Speaker: Andrew McArthur-Edwards - Group CEO at Now Comms Asia
The Intersection of Tech and your Customers
A look at the world of B2B marketing from Brand to Leads, and how new technology can be leveraged cohesively across your customer communications, both online and face to face through events. From Generative AI as a creative tool, to nurturing leads across Social, Digital and live events. Tech is playing a huge role, but does originality and creativity still hold the key to your Brands success?
9:55 AM to 10:15 AM
Keynote Session 2

Speaker: Pradwita Ghazali - Country Lead at FreakOut dewina Indonesia
Reviving Display
Take a look at the evolution of display advertising and explore strategies for meeting modern expectations. Learn to cut through the noise to reach the right user and grab their attention in the right way to ensure you deliver your message with maximum impact. Let's delve deeper into how to effectively connect with our audience in a meaningful way using display ads.
10:20 AM to 10:40 AM
Keynote Session 3

5:15 PM Onwards
Cocktail Reception